Healthy collaborations?
Recently the supermarket chain Sainsbury’s launched the ‘Heroes’ campaign, offering collectable cards as a give-away alongside specific purchases which were associated (albeit tenuously) with health and wellbeing behaviours: ‘getting active’ ‘teaming up’ ‘being smart’ and ‘doing good’. Although that is hardly clear from the advert:
While…
THE PROJECT BOOK IS OUT!
Placing the Public in Public Health in Post-War Britain, 1948–2012 is out and available in all good university bookshops, online, & to download Open-access.
The book, like many of the outputs produced by the Placing the Public team, was co-authored, with…
Some things just don’t date well. Although public health communicators have used posters to put across their messages since the invention of the medium, the combination of images and words used can seem rather strange to us now. Take, for instance this poster from 1977 which is intended to…
Out shopping on a Saturday afternoon, I came across the Change4Life road show. This lively exhibition offered passers by the opportunity to take part in interactive games, such as a virtual supermarket sweep, designed to encourage people to make healthier food choices. There were also cooking demonstrations and if…
